Datamonitor Privacy Policy

This website is run by the Datamonitor Group. We regard your privacy as important and we comply with the Data Protection Act 1998.

This Privacy Policy describes the information we may collect from you and why we collect it. Use of this website by you constitutes acceptance by you of this privacy policy. Please note this privacy policy does not cover links to other websites.

  1. The Data Protection Act 1998 regulates the processing of information relating to you and grants you various rights in relation to your personal data, one of these rights is that an organization tells you how it will use this personal data.
  2. The Datamonitor Group (“we”, “us”) is committed to ensuring that your privacy is protected and that it complies with its obligations under the Data Protection Act 1998.
  3. This policy explains how we use the information which we collect about you when you use the services offered by us through our website (“site”).
  4. We and other companies in our group will collect personal information (such as your name, address, etc.) about you when you register with us and when you subsequently visit the site. We do not collect any personal information about you except when you specifically and knowingly provide such information.
  5. We may use the personal information that you provide for the following purposes:
    1. to customize the site in line with your preferences
    2. to help us and our partners, sponsors, and other third parties understand the way in which users are visiting the site
    3. to tell you about products and services, or service updates, which we think may be of interest to you from time to time
  6. You should however note that:
    1. we and other companies in our group may transfer your personal information to countries outside Europe
    2. to protect your privacy we will, wherever practicable, aggregate your personal information so that it is used by us in an anonymized format
    3. if Datamonitor or a part of the Datamonitor business merges with or is sold to a third party the personal informational data stored in our database may be shared with or transferred to a third party so that they may continue to operate the site – we will take reasonable efforts to notify you of any such changes in advance
  7. When you first visit the site, we will send a “cookie” to your computer. A cookie is a file that identifies you as a unique user and is stored by your browser on your computer’s hard drive. Cookies allow us to keep track of your usage of the website and improve the quality of our service by tracking your user preferences. We may also choose to use cookies to store user preferences. A cookie can tell us, “This is the same computer that visited this site two days ago”, but it cannot tell us, “This person is Joe Smith” or even, “This person lives in the United Kingdom”.
  8. Most browsers are initially set up to accept cookies. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent – although if you refuse cookies some parts of the service may not function properly.
  9. As we cannot prevent other websites referring to the site in a search result, as a link or within a frame, you should ensure that if you access the site in this way that you have checked any privacy policies relating to those websites in addition.
  10. We have security procedures in place to protect your information from unauthorized access or modification, unlawful destruction, and improper use or disclosure.
  11. If any of the information that you have provided to us changes, please let us know the correct details by emailing us.
  12. If at any time you have any questions or concerns about our privacy policies, please contact us.
  13. By registering your personal details, you consent to the use of your information as set out in this privacy policy and agree to be bound by the terms of this policy.

Citation Policy

Please note that all information contained on this website is owned exclusively by Datamonitor Group and governed by the Datamonitor Group’s Terms and Conditions.

Datamonitor Ltd, Ovum, Verdict Research, Life Science Analytics, Inc, and Business Insights are companies within the Datamonitor Group and as such this citation policy applies to all of these companies. Should you have any questions regarding the uses of these materials or related copyright issues, please contact us.

Members of the press

Please click here to see our citation policy.

Clients/PR Agencies/Client Representatives

Where client companies or institutions are concerned, their signed Terms and Conditions override any guidance provided in this document.  With regard to PR Agencies/Client Representatives (users, in the case of academic institutions, public libraries, or government institutions) and for the general guidance of clients, Datamonitor Group’s material may be cited provided that the citation guidelines are adhered to.

Clients/PR Agencies/Client Representatives may use limited and insubstantial written extracts from the published research they have purchased for internal and external purposes provided that such use is in the ordinary course of your business and does not form part of a regular or routine pattern of use.

Clients/PR Agencies/Client Representatives may reproduce a diagram, graph, or table for use in marketing collateral as per the citation guidelines.

All Clients/PR Agencies/Client Representatives should obtain approval from the Datamonitor Media Team for the following requests providing a proof, copy, or relevant section of the document for release authorization:

  • Where a verbal quotation or written material is intended for use in any form of marketing collateral or publicly available information, or where reproduction and/or distribution of the research is required.
  • Where the amount of text from any published research exceeds a standard paragraph when quoted verbatim.
  • When wishing to use any of the Datamonitor Group company names within the headline of a press release, article, or feature.

Students should follow the citation guidelines of their particular academic institution. Where these do not exist, students should follow the general citation guidelines as outlined here.

Non-clients

The Datamonitor Group’s material may be cited provided that the citation guidelines are adhered to.  All non-clients must gain approval from the Datamonitor Group Media Team for the use of any quote or extract from published research by any company within the Datamonitor Group.

Citation Guidelines

  • All citations must be accurate, quoted verbatim, and/or duplicated without being manipulated, adapted, paraphrased or summarized and they must not be used out of context.
  • The amount of published research text does not exceed a standard paragraph when quoted verbatim.
  • Quotes or extracts must not be used to criticize another company’s or vendor’s product or service, or be used to play one company or vendor off against another.
  • The relevant Datamonitor company is acknowledged as the source of the data so used.
  • The relevant Datamonitor Group company copyright statement and year of publication is affixed to all graphics, diagrams, graphs and/or tables with reasonable prominence:
    • Datamonitor’s copyright statement is: © Datamonitor plus year of publication;
    • Ovum’s copyright statement is: © Ovum plus year of publication;
    • Verdict Research’s copyright statement is: © Verdict Research plus year of publication;
    • Life Science Analytics’ copyright statement is: ©Life Science Analytics, Inc plus year of publication;
    • Business Insights’ copyright statement is: © 2010 Business Insights Ltd plus year of publication.
  • When quoting an analyst or consultant, the full name and title of the analyst as well as the relevant Datamonitor Group company name must be sourced.
  • When using the Datamonitor company name within a press release, article, or feature it cites:
    • ‘independent market analyst, Datamonitor’
    • For all other companies within the Datamonitor Group it cites the name of the company followed by ‘a Datamonitor company’. E.g. Verdict Research, a Datamonitor company
  • When wishing to use any of the Datamonitor Group company names within the headline of a press release, article, or feature they seek prior approval from the Media Team.
  • All research conducted by the Datamonitor Group and companies within the group are proprietary to the Datamonitor Group and subject to the relevant company copyright and property protections.
  • Commercial use of the research is prohibited.
  • Please note: From time to time, the Datamonitor Group may provide industry specific bespoke quotes for marketing material – we will not issue any company or vendor specific bespoke quotes for marketing material.

How to get approval

All requests for approval should be sent to the Datamonitor Group Media Team.  Approval requests will be dealt with within two business days on receipt of your request, based on UK business hours. Click here for contact details for the Media Team in your region.